For Claude Desktop & Claude Cowork
HypeAuditorClaude

Connect HypeAuditor to Claude

Add 220M+ creator profiles, 35+ vetting metrics, and fraud detection to Claude. Connect your HypeAuditor account in one click from the Claude connector directory — then add the marketing plugin in Claude Cowork for 12 ready-made workflows.

220M+

Creators in Claude

35+

Vetting metrics

12

Slash commands

6

MCP tools exposed

Live answer

See Claude answer a real question

Ask plain Claude to vet a creator and it guesses. With HypeAuditor connected, one prompt returns a sourced, honest verdict — real numbers, growth history, and a clear recommendation.

Claude
Analyze @muradosmann instagram audience quality

@muradosmann — audience quality verdict

Moderate at best (~6/10). A legitimate creator, but a heavily diluted audience with clear signs of past growth-hacking. Use for storytelling, not for reach.

The core signal
  • 3.1M followers, but only ~1.9M estimated real (≈40% are low-quality / inactive / bots).
  • Growth is negative across all windows (−2.6% / 7d, −3.1% / 90d), with historical follow-unfollow patterns.
  • Effective reach is ~15% of followers (~450K/post). Healthy band is 40–70%.
What’s healthy
  • Engagement rate 2.91% — normal for the 1M+ tier (47th percentile), not inflated.
  • Comment-to-like ratio ~1:12, better than most large accounts — argues against bot engagement.
  • Sentiment ~79% positive, under 4% negative; no brand-risk topics.

Takeaway: price against real reach (~450K), not the 3.1M follower count. The audience that’s there is genuine, upscale, and bilingual EN/RU — strong for travel and luxury storytelling, weak for performance campaigns.

Reply to Claude…

What Claude gains

What Claude can do with HypeAuditor data

Out of the box Claude is great at writing and reasoning — but it can’t tell a real creator from a bot farm. Plug HypeAuditor in and it gets first-party social analytics on every prompt.

220M+ creators in Claude

Search Instagram, TikTok, and YouTube creators by niche, geo, audience size, and quality — directly from a Claude chat.

35+ metrics every prompt

Engagement rate, audience authenticity, demographics, growth velocity, brand affinity — Claude can pull any metric on demand.

Fraud detection in seconds

Ask “is @account real?” — fake-follower percentage, bot share, and suspicious engagement returned with 95.5% accuracy.

Setup

Set up HypeAuditor in Claude

Start by connecting your HypeAuditor data to Claude. Then, when you want ready-made marketing workflows, add the plugin in Claude Cowork.

1

Start here

Connect HypeAuditor to Claude

Adds 220M+ creator profiles and all 6 HypeAuditor tools to Claude — straight from the Claude connector directory. One click, nothing to paste; it works in claude.ai, Claude Desktop, and Claude Cowork.

  1. Open the HypeAgent by HypeAuditor connector page on Claude (button below)
  2. Click Connect and pick the workspace to add it to
  3. Sign in to HypeAuditor and authorize when prompted

Prefer to add it manually? In Claude’s connector settings choose Custom and paste https://mcp.hypeagent.io/mcp.

What next? Just ask Claude in plain English — “Analyze @nike’s audience quality” or “Find 20 fitness creators in the US under 100K followers”. Claude calls HypeAuditor automatically and answers with real data.

2

Optional — full toolkit

Add the HypeAuditor marketing plugin

The plugin builds on the connector with 12 ready-made slash commands — creator discovery, fraud checks, campaign strategy, outreach, and competitive research. It installs in Claude Cowork, available on Pro, Team, and Enterprise plans.

  1. In Claude Cowork, open the Customize menu in the left sidebar
  2. Choose Create plugin → Add marketplace
  3. Paste the marketplace below and confirm
  4. Install HypeAuditor Marketing, then sign in with your HypeAuditor account
hypeauditor/hypeagent-plugin
View plugin source on GitHub

Both steps use your HypeAuditor account credits. The connector alone is enough to start — the plugin adds guided workflows on top.

Marketing plugin

12 Claude slash commands for influencer marketing

Pre-built workflows the marketing plugin adds to Claude Cowork — type / in any chat and pick a command.

Find creators

Discover partners by niche, geography, size, and quality.

/find-creators

Analyze account

Full analytics audit with engagement, audience, and growth.

/analyze-account

Check for fraud

Detect fake followers, bots, and suspicious activity.

/check-fraud

Develop strategy

Plan campaigns with platform, tier, and budget allocation.

/develop-strategy

Compare influencers

Side-by-side ranking with data-backed recommendations.

/compare-influencers

Outreach messages

Personalized pitches based on creator content analysis.

/connect-outreach

Trends & ideas

Trending content, viral topics, and content ideas.

/trends-ideas

Pricing & rates

Fair pricing estimates with benchmark comparisons.

/pricing-rates

Brand mentions

Track who mentions your brand and find organic advocates.

/brand-mentions

Track hashtags

Monitor hashtag performance and top-performing content.

/track-hashtags

Sponsored posts

Find paid partnerships and sponsored content in any niche.

/find-sponsored-posts

Spy on competitors

Analyze competitor content strategy and partnerships.

/spy-competitors

Try it

Example Claude prompts

Once HypeAuditor is connected, copy any of these into Claude — it calls the right tool automatically.

Claude + HypeAuditor — example prompts
Find 10 tech YouTube creators similar to @paulshardware with at least 100K subscribers in the US.
Analyze @dayoaworunse on Instagram — is the audience real? Show fraud signals.
Compare @paulshardware, @pal2tech and @dayoaworunse side by side on engagement and audience quality.
What’s a fair sponsored post rate for a fitness creator with 250K Instagram followers?
Find Instagram creators in Berlin posting about sustainable fashion under 50K followers.
Who mentioned @nike organically on TikTok this month? Rank by engagement.
Build a 5-creator micro-influencer strategy for a $20K vegan snack campaign in Germany.
Pull every sponsored post for #protein on TikTok in the last 30 days.

FAQ

Claude + HypeAuditor FAQ

What's the difference between the connector and the plugin?
The connector links your HypeAuditor account to Claude — Claude gains 6 data tools and can pull creator analytics, fraud signals, and demographics on any prompt. It works in Claude Desktop, Claude Cowork, and claude.ai. The plugin builds on top: installed in Claude Cowork, it adds 12 ready-made slash-command workflows. Start with the connector; add the plugin when you want the guided workflows.
Do I need both the connector and the plugin?
No — the connector alone is enough to use HypeAuditor data in Claude. The plugin is optional: it adds the 12 pre-built marketing workflows on top.
Which Claude plans does this work with?
The connector works on any Claude plan that supports custom connectors — Pro, Team, and Enterprise. The marketing plugin runs in Claude Cowork, available on those plans via the Claude desktop app.
How are HypeAuditor credits billed when Claude calls a tool?
Credits are charged against your HypeAuditor account, not Claude. Free credits are included when you sign up. Discovery and analytics calls consume credits at the same rate as the HypeAuditor web app.
Is OAuth required to connect HypeAuditor to Claude?
Yes. The connector uses OAuth 2.0 — Claude never sees your password. The first time you use the integration you’re redirected to HypeAuditor to authorize, then Claude receives a scoped token.
What data can Claude access through HypeAuditor?
220M+ creator profiles across Instagram, YouTube, and TikTok. Audience demographics, engagement metrics, authenticity scores, growth trends, content analysis, pricing estimates, and brand mentions — over 35 metrics in total.
Does this work with non-Claude tools too?
Yes — the same MCP endpoint works with ChatGPT, Make, n8n, Zapier, and any MCP-compatible AI. See the multi-client overview on /ai/ for non-Claude install instructions.
Beyond Claude

The same MCP works with every other AI

One endpoint plugs into ChatGPT, Make.com, n8n, Zapier, and any custom agent. One install, every AI assistant.

See multi-AI integrations
ChatGPTMake.comn8nZapierWindsurfAgent SDK

Give Claude the best social data

220M+ creators. 35+ metrics. Connected to Claude in 30 seconds.